Conegliano Valdobbiadene Prosecco Superiore D.O.C.G. Virtual Events for the Summer
14 July, 2020
FOR IMMEDIATE RELEASE
July 21st, 2020
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WHO: The Consorzio of vine-growers, winemaking companies and bottlers from Italy’s Conegliano Valdobbiadene region, was established to safeguard the standards of what eventually became the D.O.C.G. criteria in crafting wines of
the highest quality and distinct provenance. Their mission is to increase the recognition of D.O.C.G. Conegliano Valdobbiadene Prosecco Superiore and its nuanced, complex, world-class sparkling wines. The United States is the 4th largest importer of Prosecco Superiore, and the Consorzio hopes to further engage its loyal audience while introducing new sparkling wine lovers to the D.O.C.G. category.
The aim of the U.S. campaign, as always, is to educate the trade and public about everything Conegliano Valdobbiadene Prosecco Superiore D.O.C.G. has to offer - regionality, authenticity, and high standards in winegrowing and winemaking. Understanding the nuances of high elevation winegrowing, regional variation between Conegliano and Valdobbiadene, the typologies of the wines from the region on a dryness scale, the Martinotti method among many other production cues helps the gatekeepers in the trade share the tremendous selling points of the region, particularly with its great price to quality ratio.
Series of Master Classes – For Wine Trade Only
Past Events:
June 29th: Master Class on Conegliano-Valdobbiadene Prosecco Superiore hosted by Jon McDaniel via Zoom
July 20th: Master Class on Conegliano-Valdobbiadene Prosecco Superiore hosted by Anthony Giglio via Zoom
Upcoming Events:
WHERE: Please email kristen@charlescomm.com for seminar link. The class will be held via Zoom. Currently, the class is subscribed for samples, however trade are most welcome to join.
WHAT: Join Master Sommelier Alpana Singh for a one-hour Master Class on Conegliano-Valdobbiadene Prosecco Superiore presented on Zoom. You'll learn about the region, situated in the heart of the larger Prosecco DOC region in the Veneto, the different typologies and styles of Prosecco Superiore, and how these wines earn their DOCG status. Instructor Alpana Singh will focus on the single "crus" of Prosecco Superiore, including Rives, Cartizze and single-vineyard wines. This class will help you explain how Prosecco Superiore differs from Prosecco DOC and help you sell to your customers.
This free Master Class is presented by the Consortium of Conegliano-Valdobbiadene Prosecco Superiore. The Consortium is able to provide samples to the first 30 people who sign up, but all are welcome to join!
WHEN: August 10, 2020 at 3:00 p.m. PST / 6:00 p.m. EST
WHERE: Please email kristen@charlescomm.com for seminar link. The class will be held via Zoom.
Happy Hours – For All to Enjoy
WHAT: Consumer-focused edutainment Happy Hours with noted author and TV personality and author Leslie Sbrocco. Take a “sipping trip” through the Conegliano Valdobbiadene Prosecco Superiore region, exploring the elements that set Prosecco Superiore apart, how Prosecco Superiore is enjoyed locally and what it might be like to visit one day!
WHEN: July 15th and July 29th. Airing on Instagram at 5:00pm PST/ 8:00pm EST and Facebook at 5:30pm PST/ 8:30pm EST
WHERE: @lesliesbrocco on Instagram and Facebook
Stay Tuned for Updates
About the Consorzio of Conegliano Valdobbiadene Prosecco Superiore D.O.C.G.
The Consorzio is a private body created to represent vine-growers, winemaking companies and bottlers from Conegliano Valdobbiadene and to safeguard the standards of what are now the D.O.C.G. criteria in crafting wines of the highest quality and distinct provenance. Their work is focused on three major areas: protection, promotion and sustainability. They improve sparkling production methods, provide assistance and training and supervise all stages of winemaking to guarantee the quality of this outstanding, Italian viticultural region. Prosecco Superiore exports to over 130 countries.
Created in 1969, Conegliano Valdobbiadene Prosecco Superiore was one of the first Italian appellations to earn D.O.C recognition, obtaining the D.O.C.G. status in 2009. These sparkling wines come from the historic area of Prosecco production, a unique, hillside terroir that was recognized as a UNESCO World Heritage Site in 2019. Conegliano Valdobbiadene is situated in the northeast of Italy, between Venice and the Dolomites (at the foothills of the Alps), offering a mild, temperate climate ideal for grape growing, producing serious food wines with pairing versatility, showcasing a range of different styles, aroma and flavor characteristics.
Connect with the Consorzio on Facebook, Twitter and Instagram, or visit prosecco.it to learn more about the region and its sparkling wines.
About Charles Communications Associates
Founded in 2003, Charles Communications Associates, LLC (CCA) is an independent creative marketing communications and public relations firm based in San Francisco, California, that helps local and global companies create, build, and launch brands. Recognized as one of the most effective marketing firms in the wine industry, CCA is also known for success in the gourmet, natural, and organic food and beverage categories, as well as for top shelf spirits and luxury products marketing. Please socialize with us @CharlesComm on Twitter, and @AlltheSwirl on Instagram and Facebook.
For interviews, imagery, or more information, please contact:
Kimberly Noelle Charles at Charles Communications Associates: press@charlescomm.com or (415) 701-9463.
July 21st, 2020
Contact: Kimberly Noelle Charles
Charles Communications Associates
press@charlescomm.com | (415) 701-9463
Charles Communications Associates
press@charlescomm.com | (415) 701-9463
***MEDIA ALERT***
Conegliano Valdobbiadene Prosecco Superiore D.O.C.G. 2020 Communications Campaign for U.S. Audience
Virtual Events for the Summer
Conegliano Valdobbiadene Prosecco Superiore D.O.C.G. 2020 Communications Campaign for U.S. Audience
Virtual Events for the Summer
WHO: The Consorzio of vine-growers, winemaking companies and bottlers from Italy’s Conegliano Valdobbiadene region, was established to safeguard the standards of what eventually became the D.O.C.G. criteria in crafting wines of
the highest quality and distinct provenance. Their mission is to increase the recognition of D.O.C.G. Conegliano Valdobbiadene Prosecco Superiore and its nuanced, complex, world-class sparkling wines. The United States is the 4th largest importer of Prosecco Superiore, and the Consorzio hopes to further engage its loyal audience while introducing new sparkling wine lovers to the D.O.C.G. category.
The aim of the U.S. campaign, as always, is to educate the trade and public about everything Conegliano Valdobbiadene Prosecco Superiore D.O.C.G. has to offer - regionality, authenticity, and high standards in winegrowing and winemaking. Understanding the nuances of high elevation winegrowing, regional variation between Conegliano and Valdobbiadene, the typologies of the wines from the region on a dryness scale, the Martinotti method among many other production cues helps the gatekeepers in the trade share the tremendous selling points of the region, particularly with its great price to quality ratio.
Series of Master Classes – For Wine Trade Only
Past Events:
June 29th: Master Class on Conegliano-Valdobbiadene Prosecco Superiore hosted by Jon McDaniel via Zoom
July 20th: Master Class on Conegliano-Valdobbiadene Prosecco Superiore hosted by Anthony Giglio via Zoom
Upcoming Events:
WHERE: Please email kristen@charlescomm.com for seminar link. The class will be held via Zoom. Currently, the class is subscribed for samples, however trade are most welcome to join.
WHAT: Join Master Sommelier Alpana Singh for a one-hour Master Class on Conegliano-Valdobbiadene Prosecco Superiore presented on Zoom. You'll learn about the region, situated in the heart of the larger Prosecco DOC region in the Veneto, the different typologies and styles of Prosecco Superiore, and how these wines earn their DOCG status. Instructor Alpana Singh will focus on the single "crus" of Prosecco Superiore, including Rives, Cartizze and single-vineyard wines. This class will help you explain how Prosecco Superiore differs from Prosecco DOC and help you sell to your customers.
This free Master Class is presented by the Consortium of Conegliano-Valdobbiadene Prosecco Superiore. The Consortium is able to provide samples to the first 30 people who sign up, but all are welcome to join!
WHEN: August 10, 2020 at 3:00 p.m. PST / 6:00 p.m. EST
WHERE: Please email kristen@charlescomm.com for seminar link. The class will be held via Zoom.
Happy Hours – For All to Enjoy
WHAT: Consumer-focused edutainment Happy Hours with noted author and TV personality and author Leslie Sbrocco. Take a “sipping trip” through the Conegliano Valdobbiadene Prosecco Superiore region, exploring the elements that set Prosecco Superiore apart, how Prosecco Superiore is enjoyed locally and what it might be like to visit one day!
WHEN: July 15th and July 29th. Airing on Instagram at 5:00pm PST/ 8:00pm EST and Facebook at 5:30pm PST/ 8:30pm EST
WHERE: @lesliesbrocco on Instagram and Facebook
Stay Tuned for Updates
About the Consorzio of Conegliano Valdobbiadene Prosecco Superiore D.O.C.G.
The Consorzio is a private body created to represent vine-growers, winemaking companies and bottlers from Conegliano Valdobbiadene and to safeguard the standards of what are now the D.O.C.G. criteria in crafting wines of the highest quality and distinct provenance. Their work is focused on three major areas: protection, promotion and sustainability. They improve sparkling production methods, provide assistance and training and supervise all stages of winemaking to guarantee the quality of this outstanding, Italian viticultural region. Prosecco Superiore exports to over 130 countries.
Created in 1969, Conegliano Valdobbiadene Prosecco Superiore was one of the first Italian appellations to earn D.O.C recognition, obtaining the D.O.C.G. status in 2009. These sparkling wines come from the historic area of Prosecco production, a unique, hillside terroir that was recognized as a UNESCO World Heritage Site in 2019. Conegliano Valdobbiadene is situated in the northeast of Italy, between Venice and the Dolomites (at the foothills of the Alps), offering a mild, temperate climate ideal for grape growing, producing serious food wines with pairing versatility, showcasing a range of different styles, aroma and flavor characteristics.
Connect with the Consorzio on Facebook, Twitter and Instagram, or visit prosecco.it to learn more about the region and its sparkling wines.
About Charles Communications Associates
Founded in 2003, Charles Communications Associates, LLC (CCA) is an independent creative marketing communications and public relations firm based in San Francisco, California, that helps local and global companies create, build, and launch brands. Recognized as one of the most effective marketing firms in the wine industry, CCA is also known for success in the gourmet, natural, and organic food and beverage categories, as well as for top shelf spirits and luxury products marketing. Please socialize with us @CharlesComm on Twitter, and @AlltheSwirl on Instagram and Facebook.
For interviews, imagery, or more information, please contact:
Kimberly Noelle Charles at Charles Communications Associates: press@charlescomm.com or (415) 701-9463.
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